Writing samples are the bait we use to fish for new writing gigs. Unfortunately, sometimes the samples you have don’t match up with the assignments you want to get. What do you do for clips then? One tried and true way to tackle the problem is to use existing clips to create stepping stones to new writing markets. Or you might try blogging about the topic to generate material to show a prospective client.
Recently, while researching writers’ portfolios online, I ran across another interesting way to showcase work. A well-established magazine writer and editor included a sample of a custom magazine she’d created. The sample did two things. First, it added a little personality to her portfolio. Second, and more relevant to the subject at hand, it allowed her to jump out of the niche demonstrated by her published clips and show her ability to write about an unrelated topic.
If you want to try this approach yourself, you can create a digital magazine for free at http://www.joomag.com/
Have you tried an unusual approach to generate writing clips? I’d love to hear about it.