Five Places to Find Interview Sources

Image by visual.dichotomy via flickr creative commons (cc)

You’ve got the perfect pitch idea, but you need an expert to quote. Where do you turn? here are five places to seek the people who will liven up your writing with their words.


Just about everyone who’s an expert in anything has a blog. Many have the added credibility of authoring books. Do a quick search for blogs on your topic, and check for contact information.

Book of Lists (U.S.)

This marketing tool produced by Business First also makes sense when you need to round up local business people for interviews. Most libraries in the U.S. subscribe.

Professional organizations/affiliations/ clubs

Need a beekeeper? Check out clubs for beekeeping. If you can’t find the association you are looking for using a quick online search, visit your library and try an association directory.


Remember up there where I said experts with blogs often have written books? Many of those experts would love to be quoted in articles. It builds their street cred, and helps sell their books. Visit a bookstore, library, or online seller, find those authors, and look them up.

Play six degrees of Kevin Bacon

Everyone knows someone who knows someone. Make the connections. Ask the people you already know if they know of a source you can interview about your topic.

Bonus tip: Once you complete an interview, be sure to ask the source to refer you to other people you can interview. Networking this way can open some amazing doors.

Do you have any tips about finding interview sources? Share them with other writers by posting them in the comments.

4 comments on “Five Places to Find Interview Sources

  1. Love all these ideas – and can also suggest HARO (Help a Reporter Out) – I’ve had pretty good luck using their services, but would strongly advise to take Linda Formichelli’s advice and set up a separate email acct for responses with an auto reply that informs people that you’re grateful for their interest, but you don’t have the time to reply to each and every person…just that you get TONS of responses on HARO. You can just have that email address automatically forward to your preferred email, but if the interviewee pitching you isn’t right, you don’t have to reply.

    • Ann,
      Thanks for chiming in! I’ve looked at HARO before, but was confused about using the query service. Is it designed for web writers only, or can “print” freelancers use it too?

      • Oh, anybody can use it! I’ve never used it for web articles – just for magazine queries. Learned about it from the Renegade Writer website, so I’m guessing there are a number of print writers using it. It is a little intimidating at first, but once you’re set up, it’s a great resource! I’ve used it for all sorts of articles and it’s never let me down!

      • Good to know! Thanks for sharing!

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